Every year Edições SM prepares its textbook collections promotional materials. These materials are distributed to schools and contain a detailed explanation of concepts, resources and functionalities of every collection, to all education levels.

Unified identity

Our challenge in this project was to create an identity that emphasized the graphic characteristics of every collection and at the same time created a unified identity between the catalogues.

A new feature in this materials was the concept of Integrated Education, in which the collections are structured to unify their pedagogical concept with digital and interactive resources. All in only one product. The same way, we created a unified identity to this new solution, respecting each collection characteristics and particularities.